Website templates: what they are and how to choose one
Short answer
A website template is a ready-made design for your pages: layout, fonts, colours and sections. You add your own text and photos. On SitePack a template is called a theme. Every theme works on mobile, and you can switch later without losing your content.
What a template does, and what it does not
A template takes care of the look and the structure, so you do not start from a blank page. It does not write your content. Visitors decide on your text, photos and prices, so plan those first and pick the design second.
- Layout and navigation
- Fonts, colours and spacing
- Ready-made sections such as hero, services and contact
- A mobile and a desktop version
How to choose the right template
Choose on structure, not on the demo photos. Check whether the template has the pages and sections you need, how it shows your main call to action and how it looks on a phone. Swap the demo images for your own before you judge it.
- Does it have the sections you need?
- Is your main button visible on a phone?
- Does it suit the amount of text and photos you have?
- Website or webshop: does it fit what you sell?
Template, theme or a design made for you
Starting from a theme is the fastest route, and you do it yourself. No time? You can have your website built for €500 one-off, or your webshop for €750. Want a design that nobody else has? A developer can build a custom theme on SitePack.
Which option fits you?
| Option | Best for |
|---|---|
| Theme from the catalogue | Getting online fast and doing it yourself |
| Website built for you | No time: a finished site for a one-off price |
| Custom theme | A unique design, built by a developer |
Try every theme during your free trial
Start free trialKeep reading
- Browse all themes The SitePack theme catalogue, with filters.
- Make a free website in 5 minutes The step-by-step guide from template to live site.
- Have your website built for €500 We build your site, you approve it.
- Websites by industry Ideas for your pages, per industry.
- Try a website free for 14 days No payment details needed to start.
- Build a theme as a developer Publish your own themes on SitePack.
Frequently asked questions
Are the templates free to use?
Themes marked free in the catalogue come with your plan. You can try them during the 14-day free trial.
Can I switch templates later?
Yes. You can switch to another theme without losing your content.
Do the templates work on mobile?
Yes. Every theme works on phone, tablet and desktop.
Is there a template for my industry?
Some themes are made for one industry, such as bike shops. For other businesses you start from a general theme and fill it with your own pages.
Do I need coding skills?
No. You edit your theme visually with drag and drop, or by asking an AI assistant.
Start from a professional template
Start on SitePack, pick a theme and make it yours, with hosting, domain and email included.